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Our History

Cvstos The Time Keeper - The Brand
Innovative & Creative

Cvstos Brand

Since its inception in 2005, CVSTOS has embodied much more than watches. It is a bold exploration of contemporary watchmaking, where each timepiece skilfully blends tradition and innovation. Founded by Sassoun Sirmakes and Antonio Terranova, CVSTOS has established itself as a leading figure in the field of haute horlogerie, pushing back boundaries with unique and iconic creations.

Cvstos The Time Keeper - The Brand - Sassoun Sirmakes

Sassoun Sirmakes

Inspired by his perception of contemporary watchmaking and an incomparable flair for marketing, Sassoun Sirmakes launched Cvstos at the age of just 21. The son of Vartan Sirmakes, President of Franck Muller Watchland Group, Sassoun Sirmakes was immersed in the world of watchmaking at a very early age and began to work in the industry with an enduring passion. In 2005, Sassoun Sirmakes decided to branch out and create Cvstos, by teaming up with one highly talented partner: Antonio Terranova. Revealing Sassoun Sirmakes’ acknowledged understanding for innovation and creative designs, Cvstos timepieces are totally dedicated to trendsetters across the world.

Cvstos The Time Keeper - The Brand - Antonio Terranova

Antonio Terranova

Born in 1967 in La Chaux-de-Fonds, located in the heart of the Swiss watchmaking industry, Antonio Terranova has been fascinated by beauty and design ever since childhood. A trained micro-technical specialist, his fervent passion for designing timepieces led him to the captivating world of horology. Finally, in 2005 Antonio Terranova’s challenging concepts, boldly directed towards the future, became a reality. He could now create a new brand that would combine his designer skills with his sound technical knowledge. He realized this venture and created this opportunity with the active participation of one skillful partner: Sassoun Sirmakes.

CVSTOS Philosophy

At CVSTOS, we craft more than just watches; we create experiences that embody precision, innovation, and exclusivity. Our philosophy blends traditional craftsmanship with cutting-edge technology, resulting in timeless and avant-garde timepieces.

Every CVSTOS watch is meticulously engineered and artistically crafted. We oversee every step in-house, ensuring the highest standards of quality and authenticity. Our unique, sophisticated watches stand out in the world of haute horlogerie.

Wearing a CVSTOS celebrates individuality. Designed for those who dare to be different, our watches fuse elegance and performance. We push the boundaries of innovation, creating pieces that are both functional and beautiful.

CVSTOS captures the essence of luxury and individuality, offering timepieces that reflect personal style and exceptional craftsmanship. Explore the unique world of CVSTOS, where time is artfully constructed.

Cvstos The Time Keeper - Mouvement

Design & Technology

Exquisite Materials
Cvstos uses a blend of precious metals, diamonds, sapphire glass, and carbon. This mix enhances aesthetics and functionality, creating stunning timepieces.

Innovation and Technology
Leading in cutting-edge technology, Cvstos integrates features like tourbillons, chronographs, and innovative materials, setting new standards for reliability.

Avant-Garde Brilliance
Antonio Terranova’s visionary designs transform traditional aesthetics, creating dynamic, wearable sculptures with intricate details.

Striking Dial Designs
Cvstos dials feature bold colors, intricate patterns, and skeletonized layouts, making each watch a captivating work of art.

Precision Engineering
Cvstos achieves unparalleled accuracy with cutting-edge technology, ensuring each watch meets the highest standards of performance and reliability.

UNI and GT Sizes
Offering Uni-Size and GT-Size models, Cvstos caters to diverse preferences, ensuring style and comfort for every wearer.

Cvstos The Time Keeper - Dials

Innovative Dial Art

The dial, often referred to as the face of a watch, is where Terranova’s avant-garde genius is most prominently displayed. Intricate patterns, bold color choices, and skeletonized layouts characterize the CVSTOS dials. Each dial is a canvas where time is conveyed through a visual language that captivates and challenges, distinguishing CVSTOS watches as true masterpieces.

Future Vision

At Cvstos, we are driven by an unwavering commitment to revolutionize the world of luxury watchmaking. Through relentless innovation, unparalleled craftsmanship, and strategic global expansion, we are poised to set new standards and inspire the next generation of watch enthusiasts;

 

Continuous Innovation

Cvstos is dedicated to pushing the boundaries of watchmaking through relentless innovation. We aim to incorporate the latest technologies and materials to create even more advanced and captivating timepieces.

 

In-House Movement

We are committed to developing all our movements in-house, ensuring complete control over quality and precision. This direction will allow us to maintain our standards of excellence and innovation.

 

Global Expansion

Cvstos plans to strengthen its global presence, reaching new markets and watch enthusiasts worldwide. Through strategic partnerships and unique offerings, we aim to make Cvstos a household name in luxury watchmaking.